New food & beverage launches — May 13, 2026

Updated September 1, 2026

Key data

49 new food and beverage products launched in US retail on May 13, 2026, tracked by FoodLaunches.ai. The most common launch type that day was new product, with 19 of 49 launches (38.8%). Every entry below lists the brand, product name, launch type and detection confidence, and the data was last refreshed on September 1, 2026.

Launch mix on May 13, 2026

Launch types on May 13, 2026, by number of launches
Launch type	Launches	Share of day (%)
New product	19	38.8
New flavor	18	36.7
New size	4	8.2
Line extension	4	8.2
Multipack	2	4.1
Limited edition	1	2
Rebrand	1	2

1
Multipackhigh confidence
Bea's Squeeze · Classic 4-pack (cans)

Description, source & where to buy it — free after signup
2
New flavorhigh confidence
Bea's Squeeze · Basil (cans)

Description, source & where to buy it — free after signup
3
Multipackhigh confidence
Bea's Squeeze · Lavender 4-pack (cans)

Description, source & where to buy it — free after signup
4
New sizehigh confidence
Catalina Crunch · Protein Cereal Snack Size Pack - Cinnamon Toast

Description, source & where to buy it — free after signup

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5
New sizehigh confidence
Catalina Crunch · Protein Snack Mix Snack Size Pack - Traditional

Description, source & where to buy it — free after signup
6
New sizehigh confidence
Catalina Crunch · Protein Cereal Snack Size Pack - Fruity

Description, source & where to buy it — free after signup
7
New sizehigh confidence
Catalina Crunch · Protein Snack Mix Snack Size Pack - Cheddar

Description, source & where to buy it — free after signup
8
New producthigh confidence
Clif · Zbar Oat Bites Iced Oatmeal Cookie

Description, source & where to buy it — free after signup
9
New producthigh confidence
Clif · Zbar Oat Bites Chocolate Chip

Description, source & where to buy it — free after signup
10
New flavorhigh confidence
Clif · Zbar Protein Strawberries 'n Creme Crispy Snack Bars

Description, source & where to buy it — free after signup
11
New flavorhigh confidence
Clif Bar · Zbar Protein Strawberries 'n Creme Flavored Snack Bars

Description, source & where to buy it — free after signup
12
New producthigh confidence
el Jimador Tequila · Sparkling Margarita RTD - Mango

Description, source & where to buy it — free after signup
13
New producthigh confidence
el Jimador Tequila · Sparkling Margarita RTD - Lime

Description, source & where to buy it — free after signup
14
New producthigh confidence
Fire & Smoke Society · Fire & Smoke Society Bake Tasty Crispy Chicken Seasoned Coating Mix

Description, source & where to buy it — free after signup
15
New producthigh confidence
Gogo Squeez · GoGo squeeZ® SlymeZ® Strawberry Lemonade

Description, source & where to buy it — free after signup
16
New producthigh confidence
Gogo Squeez · GoGo squeeZ® SlymeZ® Green Apple

Description, source & where to buy it — free after signup
17
New producthigh confidence
Illy · illy Art Collection 'In Minor Keys'

Description, source & where to buy it — free after signup
18
Limited editionhigh confidence
Jocko Fuel · Raspberry Gelato Protein Shake

Description, source & where to buy it — free after signup
19
New flavorhigh confidence
Kodiak · Kodiak Cakes Protein-Packed Honey Oat and Almond Overnight Oats

Description, source & where to buy it — free after signup
20
New flavorhigh confidence
Liquid I.V. · Hydration Multiplier Sugar-Free - Ring Pop Cherry

Description, source & where to buy it — free after signup
21
New producthigh confidence
Nutella · Nutella Ice Cream Cones

Description, source & where to buy it — free after signup
22
New producthigh confidence
Nutella · Nutella Ice Cream

Description, source & where to buy it — free after signup
23
New flavorhigh confidence
Old Wisconsin · Old Wisconsin Yumbo Sausage Sticks - Ginger Teriyaki

Description, source & where to buy it — free after signup
24
Line extensionhigh confidence
Oreo · OREOiD Forever Springtime Cookie Box

Description, source & where to buy it — free after signup
25
New producthigh confidence
Papa Johns · Garlic Flavored Sauce

Description, source & where to buy it — free after signup
26
New flavorhigh confidence
RAW Nutrition · Thavage Pre-Workout RTD - Blue Lemonade

Description, source & where to buy it — free after signup
27
New producthigh confidence
Snackish · Snackish chips

Description, source & where to buy it — free after signup
28
New producthigh confidence
Snak Club · Snak Club x Mike's Hot Honey Snack Mix

Description, source & where to buy it — free after signup
29
New producthigh confidence
Snak Club · Snak Club x Mike's Hot Honey Toffee Peanuts

Description, source & where to buy it — free after signup
30
New flavorhigh confidence
Spark · Spark® Chamoy Mango

Description, source & where to buy it — free after signup
31
New flavorhigh confidence
Sunny Fine Foods · Herby Tahini Dressing & Drizzle

Description, source & where to buy it — free after signup
32
New flavorhigh confidence
Waterloo Sparkling Water · Waterloo Sparkling Water Root Beer Float

Description, source & where to buy it — free after signup
33
New flavorhigh confidence
Waterloo Sparkling Water · Waterloo Sparkling Water Apple Pie à la Mode

Description, source & where to buy it — free after signup
34
New flavorhigh confidence
Waterloo Sparkling Water · Waterloo Sparkling Water Coconut Lime Cooler

Description, source & where to buy it — free after signup
35
New flavorhigh confidence
Welch's · Welch's Sparkling Blueberry

Description, source & where to buy it — free after signup
36
New flavorhigh confidence
Welch's · Welch's Limited-Edition Sparkling Blueberry

Description, source & where to buy it — free after signup
37
Rebrandhigh confidence
Welch's · Welch's Absolute Fruitfuls Fruit Strips

Description, source & where to buy it — free after signup
38
New productmedium confidence
Bevimi · Uno Protect

Description, source & where to buy it — free after signup
39
New flavormedium confidence
Bootylicious Muffins · New flavor (unspecified)

Description, source & where to buy it — free after signup
40
New flavormedium confidence
Bootylicious Muffins · New flavor (unspecified) #2

Description, source & where to buy it — free after signup
41
New flavormedium confidence
Bootylicious Muffins · New flavor (unspecified) #1

Description, source & where to buy it — free after signup
42
New flavormedium confidence
Frito Lay · Ruffles Buffalo Wings

Description, source & where to buy it — free after signup
43
New productmedium confidence
Pudgy Penguins · Pudgy Penguins candy line (gummies and chocolates)

Description, source & where to buy it — free after signup
44
New productmedium confidence
Soules Kitchen · Entrées

Description, source & where to buy it — free after signup
45
New productmedium confidence
Squier's Specialty Elixirs · Ready-To-Drink THC-Infused Craft Seltzers

Description, source & where to buy it — free after signup
46
New productmedium confidence
Wicked Cutz · Wicked Cutz Tapatío Southern-Inspired Breakfast Meat Stick

Description, source & where to buy it — free after signup
47
Line extensionlow confidence
Quaker · High-Protein Crisps

Description, source & where to buy it — free after signup
48
Line extensionlow confidence
Quaker · High-Protein Oatmeal

Description, source & where to buy it — free after signup
49
Line extensionlow confidence
Quaker · High-Protein Bars

Description, source & where to buy it — free after signup