FoodLaunches.ai

New food & beverage launches — January 13, 2026

Updated

Key data

57 new food and beverage products launched in US retail on January 13, 2026, tracked by FoodLaunches.ai. The most common launch type that day was new product, with 32 of 57 launches (56.1%). Every entry below lists the brand, product name, launch type and detection confidence, and the data was last refreshed on September 5, 2026.

Launch mix on January 13, 2026

Launch types on January 13, 2026, by number of launches
Launch typeLaunchesShare of day (%)
New product3256.1
New flavor1322.8
Line extension712.3
New size23.5
Seasonal return11.8
Limited edition11.8
Rebrand11.8
  1. 1
    Actual Veggies California Garden Veggie Burger — product image
    New flavorhigh confidence

    Actual Veggies · California Garden Veggie Burger


    Description, source & where to buy it — free after signup
  2. 2
    Line extensionhigh confidence

    Barilla · Barilla Protein+ Stars


    Description, source & where to buy it — free after signup
  3. 3
    New producthigh confidence

    BonBon - A Swedish Candy Company · Chocolate Crispy Wafer Bar


    Description, source & where to buy it — free after signup
  4. 4
    BonBon Swedish Candy Co. BonBon Chocolate Wafer Bar — product image
    New producthigh confidence

    BonBon Swedish Candy Co. · BonBon Chocolate Wafer Bar


    Description, source & where to buy it — free after signup

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  1. 5
    Breyers Breyers Sundae Swirls Chocolate Lava Cake — product image
    New producthigh confidence

    Breyers · Breyers Sundae Swirls Chocolate Lava Cake


    Description, source & where to buy it — free after signup
  2. 6
    Breyers Breyers Sundae Swirls Hot Fudge Brownie Sundae — product image
    New producthigh confidence

    Breyers · Breyers Sundae Swirls Hot Fudge Brownie Sundae


    Description, source & where to buy it — free after signup
  3. 7
    New producthigh confidence

    Breyers · Breyers Sundae Swirls Strawberry Pound Cake


    Description, source & where to buy it — free after signup
  4. 8
    New producthigh confidence

    Breyers · Breyers Sundae Swirls Salted Caramel Truffle


    Description, source & where to buy it — free after signup
  5. 9
    New producthigh confidence

    Bunnie Cakes · Ready-to-Bake line


    Description, source & where to buy it — free after signup
  6. 10
    Seasonal returnhigh confidence

    Busch Light · Busch Light Apple


    Description, source & where to buy it — free after signup
  7. 11
    New sizehigh confidence

    Butter Wines · ButterLight Chardonnay 250mL Cans


    Description, source & where to buy it — free after signup
  8. 12
    Drumstick Drumstick Fudgy Brownie Batter Sundae Cones — product image
    New flavorhigh confidence

    Drumstick · Drumstick Fudgy Brownie Batter Sundae Cones


    Description, source & where to buy it — free after signup
  9. 13
    New producthigh confidence

    Factor · Ready-to-heat refrigerated meals (4 varieties)


    Description, source & where to buy it — free after signup
  10. 14
    New flavorhigh confidence

    Girl Scouts of the USA · Exploremores


    Description, source & where to buy it — free after signup
  11. 15
    Line extensionhigh confidence

    GNC · Creatine + HMB + Plant-Based Peptides


    Description, source & where to buy it — free after signup
  12. 16
    Line extensionhigh confidence

    GNC · Creatine Monohydrate + Phosphate Blend


    Description, source & where to buy it — free after signup
  13. 17
    Line extensionhigh confidence

    GNC · Creatine + HMB Combination Powder


    Description, source & where to buy it — free after signup
  14. 18
    Just by Quicklly Butter Chicken — product image
    New producthigh confidence

    Just by Quicklly · Butter Chicken


    Description, source & where to buy it — free after signup
  15. 19
    New producthigh confidence

    Koia · Koia Protein Pop Capri Splash


    Description, source & where to buy it — free after signup
  16. 20
    New producthigh confidence

    Koia · Koia Protein Pop Sour Squeeze


    Description, source & where to buy it — free after signup
  17. 21
    New producthigh confidence

    Koia · Koia Protein Pop Pink Twist


    Description, source & where to buy it — free after signup
  18. 22
    New producthigh confidence

    Koia · Koia Protein Pop Rocket Freeze


    Description, source & where to buy it — free after signup
  19. 23
    Kroger Kroger® Strawberry Cream Cheese Spread — product image
    New producthigh confidence

    Kroger · Kroger® Strawberry Cream Cheese Spread


    Description, source & where to buy it — free after signup
  20. 24
    Kroger Kroger® Probiotic Yogurt Shots — product image
    New producthigh confidence

    Kroger · Kroger® Probiotic Yogurt Shots


    Description, source & where to buy it — free after signup
  21. 25
    Lee Goody x Lee accessories collection — product image
    New producthigh confidence

    Lee · Goody x Lee accessories collection


    Description, source & where to buy it — free after signup
  22. 26
    New producthigh confidence

    Lifeway · Lifeway Probiotic Kefir Butter Sea Salt


    Description, source & where to buy it — free after signup
  23. 27
    Mid-Day Squares No Bread PBJ — product image
    New producthigh confidence

    Mid-Day Squares · No Bread PBJ


    Description, source & where to buy it — free after signup
  24. 28
    Limited editionhigh confidence

    Monster Energy · Ultra Zero Red White & Blue Razz


    Description, source & where to buy it — free after signup
  25. 29
    New producthigh confidence

    Nature's Own · Nature's Own Life Wheat + Protein bread


    Description, source & where to buy it — free after signup
  26. 30
    New producthigh confidence

    New Chapter, Inc. · Plant-Based Melatonin + Tart Cherry & Ashwagandha


    Description, source & where to buy it — free after signup
  27. 31
    Pan Pepin Pan Pepín Mallorcas — product image
    New producthigh confidence

    Pan Pepin · Pan Pepín Mallorcas


    Description, source & where to buy it — free after signup
  28. 32
    Peeps PEEPS® Pop-Tarts™ Frosted Strawberry Flavored Marshmallow Chicks — product image
    New flavorhigh confidence

    Peeps · PEEPS® Pop-Tarts™ Frosted Strawberry Flavored Marshmallow Chicks


    Description, source & where to buy it — free after signup
  29. 33
    Peeps PEEPS® SUNNYD® Flavored Marshmallow Chicks — product image
    New flavorhigh confidence

    Peeps · PEEPS® SUNNYD® Flavored Marshmallow Chicks


    Description, source & where to buy it — free after signup
  30. 34
    Peeps PEEPS® Chili Lime Mango Flavored Marshmallow Chicks — product image
    New flavorhigh confidence

    Peeps · PEEPS® Chili Lime Mango Flavored Marshmallow Chicks


    Description, source & where to buy it — free after signup
  31. 35
    Prime Prime Vanilla Protein Shake — product image
    New producthigh confidence

    Prime · Prime Vanilla Protein Shake


    Description, source & where to buy it — free after signup
  32. 36
    New producthigh confidence

    Prime · Prime Cookies & Cream Protein Shake


    Description, source & where to buy it — free after signup
  33. 37
    New producthigh confidence

    Prime · Prime Chocolate Protein Shake


    Description, source & where to buy it — free after signup
  34. 38
    New flavorhigh confidence

    Prime Hydration · Prime Shake (3 new flavors)


    Description, source & where to buy it — free after signup
  35. 39
    Line extensionhigh confidence

    Rancho La Gloria · Rancho La Gloria Hard Margarita Strawberry Blitz


    Description, source & where to buy it — free after signup
  36. 40
    Line extensionhigh confidence

    Rancho La Gloria · Rancho La Gloria Hard Margarita Lime Splash


    Description, source & where to buy it — free after signup
  37. 41
    Line extensionhigh confidence

    Redd’s Wicked · Apple Bites


    Description, source & where to buy it — free after signup
  38. 42
    Simple Truth Simple Truth Organic® Instant Mushroom Matcha Tea — product image
    New producthigh confidence

    Simple Truth · Simple Truth Organic® Instant Mushroom Matcha Tea


    Description, source & where to buy it — free after signup
  39. 43
    Simple Truth Simple Truth® Red Lentil 4-Cheese Tortelloni Pasta — product image
    New producthigh confidence

    Simple Truth · Simple Truth® Red Lentil 4-Cheese Tortelloni Pasta


    Description, source & where to buy it — free after signup
  40. 44
    Simple Truth Simple Truth® Protein Greek Yogurt Coating Raspberry Vanilla Granola Bars — product image
    New flavorhigh confidence

    Simple Truth · Simple Truth® Protein Greek Yogurt Coating Raspberry Vanilla Granola Bars


    Description, source & where to buy it — free after signup
  41. 45
    Simple Truth Simple Truth® Protein Dill Pickle Crisp Crackers — product image
    New flavorhigh confidence

    Simple Truth · Simple Truth® Protein Dill Pickle Crisp Crackers


    Description, source & where to buy it — free after signup
  42. 46
    Simple Truth Simple Truth® Mediterranean Style Vegetable Blend — product image
    New producthigh confidence

    Simple Truth · Simple Truth® Mediterranean Style Vegetable Blend


    Description, source & where to buy it — free after signup
  43. 47
    Simple Truth Simple Truth® Protein Cheddar Macaroni and Cheese — product image
    New producthigh confidence

    Simple Truth · Simple Truth® Protein Cheddar Macaroni and Cheese


    Description, source & where to buy it — free after signup
  44. 48
    New flavorhigh confidence

    Simple Truth · Simple Truth® Raspberry Yuzu Sparkling Seltzer Water Cans


    Description, source & where to buy it — free after signup
  45. 49
    New producthigh confidence

    Simple Truth · Simple Truth® Protein Greek Inspired Chicken Bowl


    Description, source & where to buy it — free after signup
  46. 50
    New flavorhigh confidence

    Simple Truth · Simple Truth® Tangerine Lemongrass Sparkling Seltzer Water Cans


    Description, source & where to buy it — free after signup
  47. 51
    Sunnyd PEEPS SUNNYD Flavored Marshmallow Chicks — product image
    New flavorhigh confidence

    Sunnyd · PEEPS SUNNYD Flavored Marshmallow Chicks


    Description, source & where to buy it — free after signup
  48. 52
    The Coconut Cult Banana Cream Pie (4 oz) — product image
    New sizehigh confidence

    The Coconut Cult · Banana Cream Pie (4 oz)


    Description, source & where to buy it — free after signup
  49. 53
    New flavormedium confidence

    BrightFarms · Crunch Kits Asian Sesame


    Description, source & where to buy it — free after signup
  50. 54
    New productmedium confidence

    Good Eggs · Fresh & Ready meal line


    Description, source & where to buy it — free after signup
  51. 55
    New productmedium confidence

    Just by Quicklly · Lamb Vindaloo


    Description, source & where to buy it — free after signup
  52. 56
    Rebrandmedium confidence

    Odyssey Functional Energy · Odyssey Functional Energy brand identity and packaging


    Description, source & where to buy it — free after signup
  53. 57
    New productmedium confidence

    Sarilla · Metabolic Health line


    Description, source & where to buy it — free after signup