FoodLaunches.ai

New food & beverage launches — January 28, 2026

Updated

Key data

67 new food and beverage products launched in US retail on January 28, 2026, tracked by FoodLaunches.ai. The most common launch type that day was new product, with 29 of 67 launches (43.3%). Every entry below lists the brand, product name, launch type and detection confidence, and the data was last refreshed on September 1, 2026.

Launch mix on January 28, 2026

Launch types on January 28, 2026, by number of launches
Launch typeLaunchesShare of day (%)
New product2943.3
New flavor1826.9
Line extension1014.9
Limited edition57.5
New size46
Seasonal return11.5
  1. 1
    New flavorhigh confidence

    Absolut · Absolut Tabasco


    Description, source & where to buy it — free after signup
  2. 2
    New flavorhigh confidence

    Absolut · Absolut x Tabasco Spicy Vodka


    Description, source & where to buy it — free after signup
  3. 3
    New flavorhigh confidence

    Absolut · Absolut x Tabasco Chili‑Pepper Vodka


    Description, source & where to buy it — free after signup
  4. 4
    New flavorhigh confidence

    Absolut · Absolut x Tabasco Vodka


    Description, source & where to buy it — free after signup

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  1. 5
    New flavorhigh confidence

    Absolut · ABSOLUT TABASCO


    Description, source & where to buy it — free after signup
  2. 6
    Baskin Robbins Baskin-Robbins Vintage Heart Cake — product image
    New producthigh confidence

    Baskin Robbins · Baskin-Robbins Vintage Heart Cake


    Description, source & where to buy it — free after signup
  3. 7
    New producthigh confidence

    Baskin Robbins · Baskin-Robbins Vintage Cherry Cake


    Description, source & where to buy it — free after signup
  4. 8
    BODYARMOR Flash I.V. Caffeine Zero Sugar - Watermelon Punch — product image
    Line extensionhigh confidence

    BODYARMOR · Flash I.V. Caffeine Zero Sugar - Watermelon Punch


    Description, source & where to buy it — free after signup
  5. 9
    BODYARMOR Flash I.V. Caffeine Zero Sugar - Pineapple Passionfruit — product image
    Line extensionhigh confidence

    BODYARMOR · Flash I.V. Caffeine Zero Sugar - Pineapple Passionfruit


    Description, source & where to buy it — free after signup
  6. 10
    Butterball Cook from Frozen Premium Whole Turkey — product image
    Line extensionhigh confidence

    Butterball · Cook from Frozen Premium Whole Turkey


    Description, source & where to buy it — free after signup
  7. 11
    Limited editionhigh confidence

    Chocolove · Heart-Shaped Bites - Peanut Butter


    Description, source & where to buy it — free after signup
  8. 12
    Seasonal returnhigh confidence

    Chocolove · Heart-Shaped Bites - Very Cherry


    Description, source & where to buy it — free after signup
  9. 13
    Line extensionhigh confidence

    Colavita · COLAVITA 2026 Champions of Soccer Limited Edition Extra Virgin Olive Oil


    Description, source & where to buy it — free after signup
  10. 14
    New flavorhigh confidence

    Cookie Dough Bites · Dubai Style Cookie Dough Bites


    Description, source & where to buy it — free after signup
  11. 15
    Crystal Farms David's Deli Plain Protein Bagels — product image
    New producthigh confidence

    Crystal Farms · David's Deli Plain Protein Bagels


    Description, source & where to buy it — free after signup
  12. 16
    Crystal Farms David's Deli Everything Protein Bagels — product image
    New producthigh confidence

    Crystal Farms · David's Deli Everything Protein Bagels


    Description, source & where to buy it — free after signup
  13. 17
    New producthigh confidence

    Crystal Farms · David's Deli Cinnamon Protein Bagels


    Description, source & where to buy it — free after signup
  14. 18
    New producthigh confidence

    Dove · Dove Men+Care Mood-Boosting Aluminum-free Deodorant Collection


    Description, source & where to buy it — free after signup
  15. 19
    Line extensionhigh confidence

    Entenmann's · Turkey Hill Entenmann's Little Bites Fudge Brownies Ice Cream


    Description, source & where to buy it — free after signup
  16. 20
    Line extensionhigh confidence

    Entenmann's · Turkey Hill Entenmann's Soft-baked Chocolate Chip Cookie Ice Cream


    Description, source & where to buy it — free after signup
  17. 21
    New producthigh confidence

    Eternal Life Elixir · Eternal Life Elixir


    Description, source & where to buy it — free after signup
  18. 22
    New producthigh confidence

    From the Farm · Nutty Cowboy A2 grass-fed organic ice cream


    Description, source & where to buy it — free after signup
  19. 23
    New producthigh confidence

    Goli Nutrition · Zero Sugar Lineup


    Description, source & where to buy it — free after signup
  20. 24
    New sizehigh confidence

    Heinz · HEINZ Kegchup (114 oz keg)


    Description, source & where to buy it — free after signup
  21. 25
    New producthigh confidence

    Hiya · Drinkable Fiber Solution for Kids


    Description, source & where to buy it — free after signup
  22. 26
    New producthigh confidence

    Jiant · Jiant Hop Tea


    Description, source & where to buy it — free after signup
  23. 27
    Kevin's Kevin's Natural Foods Mango Habanero Chicken — product image
    New flavorhigh confidence

    Kevin's · Kevin's Natural Foods Mango Habanero Chicken


    Description, source & where to buy it — free after signup
  24. 28
    Kevin's Kevin's Natural Foods Queso Blanco Chicken — product image
    New flavorhigh confidence

    Kevin's · Kevin's Natural Foods Queso Blanco Chicken


    Description, source & where to buy it — free after signup
  25. 29
    New flavorhigh confidence

    Kevin's · Kevin's Natural Foods Buffalo-Style Chicken


    Description, source & where to buy it — free after signup
  26. 30
    Loacker Lunar New Year Minis Mix bag — product image
    Line extensionhigh confidence

    Loacker · Lunar New Year Minis Mix bag


    Description, source & where to buy it — free after signup
  27. 31
    Magic Spoon Protein Pastries - Frosted Strawberry — product image
    New producthigh confidence

    Magic Spoon · Protein Pastries - Frosted Strawberry


    Description, source & where to buy it — free after signup
  28. 32
    Magic Spoon Protein Pastries - Cinnamon Brown Sugar — product image
    New producthigh confidence

    Magic Spoon · Protein Pastries - Cinnamon Brown Sugar


    Description, source & where to buy it — free after signup
  29. 33
    Magic Spoon Protein Pastries - S’mores — product image
    New producthigh confidence

    Magic Spoon · Protein Pastries - S’mores


    Description, source & where to buy it — free after signup
  30. 34
    New flavorhigh confidence

    PowKakes · Chocolate Chip PowKakes pancake mix


    Description, source & where to buy it — free after signup
  31. 35
    New producthigh confidence

    Real Good Foods · High-Protein Flour Tortillas


    Description, source & where to buy it — free after signup
  32. 36
    Rebel Rebel 100 Kentucky Straight Bourbon Whiskey 375mL bottle — product image
    New sizehigh confidence

    Rebel · Rebel 100 Kentucky Straight Bourbon Whiskey 375mL bottle


    Description, source & where to buy it — free after signup
  33. 37
    Righteous Felon Beef & Cheese side-by-side — product image
    New producthigh confidence

    Righteous Felon · Beef & Cheese side-by-side


    Description, source & where to buy it — free after signup
  34. 38
    New sizehigh confidence

    S'NOODS · S'NOODS (4oz packaging, updated formulation)


    Description, source & where to buy it — free after signup
  35. 39
    Sargento Sargento Mango Habanero Jack Sliced Cheese — product image
    New flavorhigh confidence

    Sargento · Sargento Mango Habanero Jack Sliced Cheese


    Description, source & where to buy it — free after signup
  36. 40
    Sargento Sargento Smoky Hot Colby-Jack Sliced Cheese — product image
    New flavorhigh confidence

    Sargento · Sargento Smoky Hot Colby-Jack Sliced Cheese


    Description, source & where to buy it — free after signup
  37. 41
    Sargento Sargento Balanced Breaks Cheese + Crunch Mix, Monterey Jack Cheese, Buffalo Ranch Snack Mix — product image
    Line extensionhigh confidence

    Sargento · Sargento Balanced Breaks Cheese + Crunch Mix, Monterey Jack Cheese, Buffalo Ranch Snack Mix


    Description, source & where to buy it — free after signup
  38. 42
    Line extensionhigh confidence

    Sargento · Sargento Balanced Breaks Cheese + Crunch Mix, Medium Cheddar Cheese, Sour Cream & Chive Snack Mix


    Description, source & where to buy it — free after signup
  39. 43
    Line extensionhigh confidence

    Sargento · Sargento Balanced Breaks Cheese + Crunch Mix, Colby-Jack Cheese, BBQ Snack Mix


    Description, source & where to buy it — free after signup
  40. 44
    Limited editionhigh confidence

    Take Five Coffee · Espresso Peru Café de Montaña GR1


    Description, source & where to buy it — free after signup
  41. 45
    Limited editionhigh confidence

    Take Five Coffee · Filter Kenya Peaberry


    Description, source & where to buy it — free after signup
  42. 46
    New producthigh confidence

    Taste of Nature, Inc. · Hostess Twinkies Cookie Dough


    Description, source & where to buy it — free after signup
  43. 47
    New producthigh confidence

    Taste of Nature, Inc. · Hostess Ding Dongs Cookie Dough


    Description, source & where to buy it — free after signup
  44. 48
    Turkey Hill Turkey Hill Entenmann's Soft-Baked Chocolate Chip Cookies Frozen Dairy Dessert — product image
    New flavorhigh confidence

    Turkey Hill · Turkey Hill Entenmann's Soft-Baked Chocolate Chip Cookies Frozen Dairy Dessert


    Description, source & where to buy it — free after signup
  45. 49
    New flavorhigh confidence

    Turkey Hill · Entenmann's Little Bites Fudge Brownies Frozen Dairy Dessert


    Description, source & where to buy it — free after signup
  46. 50
    Limited editionhigh confidence

    Upland Brewing Company · Hoosier Gameday Lager


    Description, source & where to buy it — free after signup
  47. 51
    New flavormedium confidence

    Absolut · Absolut Tabasco Vodka


    Description, source & where to buy it — free after signup
  48. 52
    New flavormedium confidence

    Absolut · ABSOLUT x TABASCO


    Description, source & where to buy it — free after signup
  49. 53
    New flavormedium confidence

    Absolut · Absolut × TABASCO


    Description, source & where to buy it — free after signup
  50. 54
    New flavormedium confidence

    Absolut · Spicy vodka (Absolut x Tabasco collaboration)


    Description, source & where to buy it — free after signup
  51. 55
    New productmedium confidence

    ButcherBox · Grass-fed, grass-finished fresh beef products (five SKUs)


    Description, source & where to buy it — free after signup
  52. 56
    New productmedium confidence

    Find Familiar Spirits · Ghost Face Vodka


    Description, source & where to buy it — free after signup
  53. 57
    Focus Factor Focus + Energy Drinks — product image
    New productmedium confidence

    Focus Factor · Focus + Energy Drinks


    Description, source & where to buy it — free after signup
  54. 58
    Limited editionmedium confidence

    Georgette's LLC · Raspberry Cream (seasonal medium roast coffee)


    Description, source & where to buy it — free after signup
  55. 59
    Heinz Heinz Kegchup - 114oz — product image
    New sizemedium confidence

    Heinz · Heinz Kegchup - 114oz


    Description, source & where to buy it — free after signup
  56. 60
    New productmedium confidence

    Jiant · Zero Alc Hop Tea


    Description, source & where to buy it — free after signup
  57. 61
    New productmedium confidence

    Magic Cactus · MAGIC HOUR


    Description, source & where to buy it — free after signup
  58. 62
    New productmedium confidence

    Malibu · Malibu & Dole Ready-to-Drink (RTD)


    Description, source & where to buy it — free after signup
  59. 63
    New productmedium confidence

    McCormick · Aji Amarillo Hot Sauce


    Description, source & where to buy it — free after signup
  60. 64
    New productmedium confidence

    Not specified · The Flying Peach real fruit seltzer


    Description, source & where to buy it — free after signup
  61. 65
    New productmedium confidence

    Not specified · Sweet Tea


    Description, source & where to buy it — free after signup
  62. 66
    New productmedium confidence

    Sarilla · Metabolic Health Blend Zero Sugar Sparkling Teas


    Description, source & where to buy it — free after signup
  63. 67
    New productlow confidence

    Unknown · Taiwanese Popcorn Chicken


    Description, source & where to buy it — free after signup