New food & beverage launches — January 8, 2026

Updated September 1, 2026

Key data

31 new food and beverage products launched in US retail on January 8, 2026, tracked by FoodLaunches.ai. The most common launch type that day was new product, with 13 of 31 launches (41.9%). Every entry below lists the brand, product name, launch type and detection confidence, and the data was last refreshed on September 1, 2026.

Launch mix on January 8, 2026

Launch types on January 8, 2026, by number of launches
Launch type	Launches	Share of day (%)
New product	13	41.9
New flavor	5	16.1
Limited edition	4	12.9
Line extension	4	12.9
Rebrand	2	6.5
Multipack	2	6.5
New size	1	3.2

1
New flavorhigh confidence
Alpha Lion · Superhuman Burn 2+1 Pre Workout - Blue Lemonade

Description, source & where to buy it — free after signup
2
Rebrandhigh confidence
BAKED! · BAKED! brand portfolio

Description, source & where to buy it — free after signup
3
Limited editionhigh confidence
Brach's · Sweet Bright Conversation Hearts

Description, source & where to buy it — free after signup
4
Line extensionhigh confidence
Elysian Brewing · Easy Dust IPA (Non-Alcoholic)

Description, source & where to buy it — free after signup

Free forever · no credit card

Unlock the full launch tracker

✓Full descriptions and launch context for every product
✓Original sources — press releases, social posts, articles
✓Retailer availability with direct buy links
✓The complete day-by-day archive, searchable and filterable

Takes 20 seconds. Email + phone, that’s it.

FoodLaunches is built by Tastewise, whose food & beverage AI is used by

“Tastewise is my secret tool for knowing what consumers want next and why.”

Tess Sansbury Marketing and Innovation Lead, DSM· on Tastewise, the platform behind FoodLaunches

5
Line extensionhigh confidence
Elysian Brewing · Easy Dust IPA

Description, source & where to buy it — free after signup
6
Multipackhigh confidence
Jackson's · Jackson's Super Veggie Straws 24-count multipack (Sea Salt, Cheddar, Ranch 0.75 oz)

Description, source & where to buy it — free after signup
7
Line extensionhigh confidence
Kit Kat · Kit Kat Friendship Exchange Milk Chocolate Bears Snack Size

Description, source & where to buy it — free after signup
8
Multipackhigh confidence
Kit Kat · Reese's & Kit Kat Shapes Snack Size Assortment

Description, source & where to buy it — free after signup
9
New flavorhigh confidence
Lay’s · Baked Lay’s Loaded Baked Potato

Description, source & where to buy it — free after signup
10
New flavorhigh confidence
Lay’s · Baked Lay’s Roasted Garlic & Herbs

Description, source & where to buy it — free after signup
11
Limited editionhigh confidence
Pitaya Foods · Tropical Glow

Description, source & where to buy it — free after signup
12
New producthigh confidence
Pitaya Foods · Organic Tropical Glow Blend

Description, source & where to buy it — free after signup
13
Line extensionhigh confidence
Shiner · Shiner Bock Non-Alcoholic

Description, source & where to buy it — free after signup
14
New producthigh confidence
Sierra Nevada · Sierra Nevada Springfest IPA

Description, source & where to buy it — free after signup
15
New producthigh confidence
Thousand Hills Lifetime Grazed · Uncured Hot Soppressata Salami

Description, source & where to buy it — free after signup
16
New producthigh confidence
Thousand Hills Lifetime Grazed · Uncured Napoli Red Wine Beef Salami

Description, source & where to buy it — free after signup
17
New producthigh confidence
Thousand Hills Lifetime Grazed · Uncured Toscano Salami

Description, source & where to buy it — free after signup
18
New producthigh confidence
Tractor Beverage · Haymaker

Description, source & where to buy it — free after signup
19
New productmedium confidence
Angel Margarita · Angel Margarita (RTD margarita)

Description, source & where to buy it — free after signup
20
Rebrandmedium confidence
Backyard · Backyard loose-leaf steeped tea

Description, source & where to buy it — free after signup
21
New productmedium confidence
Bloom Nutrition · Pomberry Soda

Description, source & where to buy it — free after signup
22
New productmedium confidence
BodyKitchen · Bone and joint health supplement formula featuring Bonolive

Description, source & where to buy it — free after signup
23
New flavormedium confidence
Clio Snacks · Lemon Minis

Description, source & where to buy it — free after signup
24
New flavormedium confidence
Clio Snacks · Strawberry Banana Minis

Description, source & where to buy it — free after signup
25
New productmedium confidence
Cymbiotika · Advanced Liposomal Creatine supplement

Description, source & where to buy it — free after signup
26
New productmedium confidence
Fave’Wich · Fave’Wich Fresh Crustless Nut-Free Sandwiches

Description, source & where to buy it — free after signup
27
Limited editionmedium confidence
Graza · LTO Wine (MYSA Natural Wine Club)

Description, source & where to buy it — free after signup
28
New sizemedium confidence
IWON Organics · 1 oz bags

Description, source & where to buy it — free after signup
29
Limited editionmedium confidence
Kindling Snacks · Kindling Snacks limited run for Target New Year's set

Description, source & where to buy it — free after signup
30
New productmedium confidence
Modelo · Modelo non-alcoholic beverage

Description, source & where to buy it — free after signup
31
New productmedium confidence
PepsiCo · Simply NKD

Description, source & where to buy it — free after signup