FoodLaunches.ai

New food & beverage launches — September 9, 2025

Updated

Key data

81 new food and beverage products launched in US retail on September 9, 2025, tracked by FoodLaunches.ai. The most common launch type that day was new product, with 39 of 81 launches (48.1%). Every entry below lists the brand, product name, launch type and detection confidence, and the data was last refreshed on September 1, 2026.

Launch mix on September 9, 2025

Launch types on September 9, 2025, by number of launches
Launch typeLaunchesShare of day (%)
New product3948.1
New flavor1721
Limited edition89.9
Line extension78.6
Rebrand56.2
Multipack22.5
Seasonal return22.5
New size11.2
  1. 1
    5 Hour Energy Pumpkin Spice Extra Strength 5-hour ENERGY Shots — product image
    New flavorhigh confidence

    5 Hour Energy · Pumpkin Spice Extra Strength 5-hour ENERGY Shots


    Description, source & where to buy it — free after signup
  2. 2
    5 Hour Energy Cranberry Lime Flavor Extra Strength 5-hour ENERGY Shots — product image
    New flavorhigh confidence

    5 Hour Energy · Cranberry Lime Flavor Extra Strength 5-hour ENERGY Shots


    Description, source & where to buy it — free after signup
  3. 3
    5 Hour Energy Gingerbread Snap Flavor Extra Strength 5-hour ENERGY Shots — product image
    New flavorhigh confidence

    5 Hour Energy · Gingerbread Snap Flavor Extra Strength 5-hour ENERGY Shots


    Description, source & where to buy it — free after signup
  4. 4
    Limited editionhigh confidence

    5-hour ENERGY · 5-hour ENERGY Shot - Gingerbread Snap


    Description, source & where to buy it — free after signup

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  1. 5
    Limited editionhigh confidence

    5-hour ENERGY · 5-hour ENERGY Shot - Cranberry Lime


    Description, source & where to buy it — free after signup
  2. 6
    Limited editionhigh confidence

    5-hour ENERGY · 5-hour ENERGY Shot - Pumpkin Spice


    Description, source & where to buy it — free after signup
  3. 7
    Apple AirPods Pro 3 — product image
    New producthigh confidence

    Apple · AirPods Pro 3


    Description, source & where to buy it — free after signup
  4. 8
    Apple iPhone 17 Pro Max — product image
    New producthigh confidence

    Apple · iPhone 17 Pro Max


    Description, source & where to buy it — free after signup
  5. 9
    Apple Apple Watch SE 3 — product image
    New producthigh confidence

    Apple · Apple Watch SE 3


    Description, source & where to buy it — free after signup
  6. 10
    Apple Apple Watch Ultra 3 — product image
    New producthigh confidence

    Apple · Apple Watch Ultra 3


    Description, source & where to buy it — free after signup
  7. 11
    Apple iPhone 17 Pro — product image
    New producthigh confidence

    Apple · iPhone 17 Pro


    Description, source & where to buy it — free after signup
  8. 12
    Apple iPhone 17 — product image
    New producthigh confidence

    Apple · iPhone 17


    Description, source & where to buy it — free after signup
  9. 13
    Apple Apple Watch Series 11 — product image
    New producthigh confidence

    Apple · Apple Watch Series 11


    Description, source & where to buy it — free after signup
  10. 14
    New producthigh confidence

    Apple · iPhone Air


    Description, source & where to buy it — free after signup
  11. 15
    Buffalo Buffalo WS5220DN04W5 — product image
    New producthigh confidence

    Buffalo · Buffalo WS5220DN04W5


    Description, source & where to buy it — free after signup
  12. 16
    Buffalo Buffalo WS5420DN16W5 — product image
    New producthigh confidence

    Buffalo · Buffalo WS5420DN16W5


    Description, source & where to buy it — free after signup
  13. 17
    Buffalo Buffalo WS5420DN32W5 — product image
    New producthigh confidence

    Buffalo · Buffalo WS5420DN32W5


    Description, source & where to buy it — free after signup
  14. 18
    Buffalo Buffalo WS5420RN48W5 — product image
    New producthigh confidence

    Buffalo · Buffalo WS5420RN48W5


    Description, source & where to buy it — free after signup
  15. 19
    Buffalo Buffalo WS5220DN08W5 — product image
    New producthigh confidence

    Buffalo · Buffalo WS5220DN08W5


    Description, source & where to buy it — free after signup
  16. 20
    New producthigh confidence

    Buffalo · Buffalo WS5420RN16W5


    Description, source & where to buy it — free after signup
  17. 21
    New producthigh confidence

    Buffalo · Buffalo WS5420DN48W5


    Description, source & where to buy it — free after signup
  18. 22
    New producthigh confidence

    Buffalo · Buffalo WS5420RN32W5


    Description, source & where to buy it — free after signup
  19. 23
    Line extensionhigh confidence

    Burlap & Barrel · Ancho Chili Powder


    Description, source & where to buy it — free after signup
  20. 24
    Line extensionhigh confidence

    Burlap & Barrel · Guajillo Chili Powder


    Description, source & where to buy it — free after signup
  21. 25
    Line extensionhigh confidence

    Burlap & Barrel · Pasilla Chili Powder


    Description, source & where to buy it — free after signup
  22. 26
    New producthigh confidence

    Buscemi's · Detroit-Style Pizza


    Description, source & where to buy it — free after signup
  23. 27
    Butterfinger Marshmallow Butterfinger® — product image
    New flavorhigh confidence

    Butterfinger · Marshmallow Butterfinger®


    Description, source & where to buy it — free after signup
  24. 28
    New producthigh confidence

    Cheez-It · Cheez-It Crunch


    Description, source & where to buy it — free after signup
  25. 29
    Cuetara Cuétara Choco Flakes La Leche — product image
    New flavorhigh confidence

    Cuetara · Cuétara Choco Flakes La Leche


    Description, source & where to buy it — free after signup
  26. 30
    New flavorhigh confidence

    Duncan Hines · Duncan Hines Dolly Parton's Caramel Flavored Sheet Cake Mix


    Description, source & where to buy it — free after signup
  27. 31
    New producthigh confidence

    Eternal Life Elixir · Eternal Life Elixir energy drink


    Description, source & where to buy it — free after signup
  28. 32
    New producthigh confidence

    Feastables · Sour Strikes


    Description, source & where to buy it — free after signup
  29. 33
    New producthigh confidence

    Feastables · Chocolate Milk


    Description, source & where to buy it — free after signup
  30. 34
    New flavorhigh confidence

    Fireball · Blazin’ Apple


    Description, source & where to buy it — free after signup
  31. 35
    New producthigh confidence

    General Mills · Pillsbury Snickerdoodle Cookie Dough


    Description, source & where to buy it — free after signup
  32. 36
    New producthigh confidence

    General Mills · Betty Crocker Soft Baked Pumpkin Spice Cookie Mix


    Description, source & where to buy it — free after signup
  33. 37
    Line extensionhigh confidence

    Girl Scouts of the USA · Exploremores


    Description, source & where to buy it — free after signup
  34. 38
    Limited editionhigh confidence

    Isagenix · Plant-based Blueberry Muffin shake (Limited Edition)


    Description, source & where to buy it — free after signup
  35. 39
    Limited editionhigh confidence

    Isagenix · Whey-based Pumpkin Spice Latte shake (Limited Edition)


    Description, source & where to buy it — free after signup
  36. 40
    Jack Link's MrBeast x Jack Link's Beast Packs — product image
    Multipackhigh confidence

    Jack Link's · MrBeast x Jack Link's Beast Packs


    Description, source & where to buy it — free after signup
  37. 41
    Multipackhigh confidence

    Kona Brewing Co · Kona Big Wave and King's Hawaiian Taste the Aloha Pack


    Description, source & where to buy it — free after signup
  38. 42
    Limited editionhigh confidence

    Liquid Death · Spinal Tap 11-Pack (hand-signed)


    Description, source & where to buy it — free after signup
  39. 43
    Limited editionhigh confidence

    Liquid Death · Liquid Death x Spinal Tap 11-Pack


    Description, source & where to buy it — free after signup
  40. 44
    Member's Mark Member’s Mark Premium Diaper Collection — product image
    Rebrandhigh confidence

    Member's Mark · Member’s Mark Premium Diaper Collection


    Description, source & where to buy it — free after signup
  41. 45
    New producthigh confidence

    ofi · Pasta Mix-Ins


    Description, source & where to buy it — free after signup
  42. 46
    New producthigh confidence

    Outshine · Outshine Cherry Limeade Fruit Blends Frozen Fruit Bars


    Description, source & where to buy it — free after signup
  43. 47
    New producthigh confidence

    Outshine · Outshine Fruit Blends Tropical Punch Frozen Fruit Bars


    Description, source & where to buy it — free after signup
  44. 48
    New flavorhigh confidence

    Pillsbury · Pillsbury Ready to Bake! Snickerdoodle Cookie Dough


    Description, source & where to buy it — free after signup
  45. 49
    New producthigh confidence

    Savor · Bonbons made with animal- and plant-free butter


    Description, source & where to buy it — free after signup
  46. 50
    Signature Select Signature SELECT Stuffing Flavored Potato Chips — product image
    New flavorhigh confidence

    Signature Select · Signature SELECT Stuffing Flavored Potato Chips


    Description, source & where to buy it — free after signup
  47. 51
    New flavorhigh confidence

    Signature Select · Signature SELECT Caramel Pumpkin Spice Coffee


    Description, source & where to buy it — free after signup
  48. 52
    New flavorhigh confidence

    Signature Select · Signature SELECT Fig & Thyme Mini Artisan Crisps


    Description, source & where to buy it — free after signup
  49. 53
    New flavorhigh confidence

    Signature Select · Signature SELECT Maple Honey Cashews


    Description, source & where to buy it — free after signup
  50. 54
    New flavorhigh confidence

    Signature Select · Signature SELECT Brown Butter Sage Popcorn


    Description, source & where to buy it — free after signup
  51. 55
    New flavorhigh confidence

    Signature Select · Signature SELECT Maple Pumpkin Bisque Soup


    Description, source & where to buy it — free after signup
  52. 56
    Sour Strips GHOST Rainbow Sour Strips BCAA — product image
    Line extensionhigh confidence

    Sour Strips · GHOST Rainbow Sour Strips BCAA


    Description, source & where to buy it — free after signup
  53. 57
    Sour Strips GHOST Rainbow Sour Strips Clear Whey — product image
    Line extensionhigh confidence

    Sour Strips · GHOST Rainbow Sour Strips Clear Whey


    Description, source & where to buy it — free after signup
  54. 58
    Two River Mushrooms Lion’s Mane Mushroom Broth — product image
    New producthigh confidence

    Two River Mushrooms · Lion’s Mane Mushroom Broth


    Description, source & where to buy it — free after signup
  55. 59
    New producthigh confidence

    Unwell · Hydration + Protein - Peach Tangerine


    Description, source & where to buy it — free after signup
  56. 60
    New producthigh confidence

    Unwell · Hydration + Protein - Raspberry Melon


    Description, source & where to buy it — free after signup
  57. 61
    Vital Proteins Vital Proteins Collagen & Protein Shake — product image
    New producthigh confidence

    Vital Proteins · Vital Proteins Collagen & Protein Shake


    Description, source & where to buy it — free after signup
  58. 62
    New producthigh confidence

    Vitamin Hive · Plant-based D3+K2


    Description, source & where to buy it — free after signup
  59. 63
    Woodford Reserve Woodford Reserve Sweet Oak Bourbon — product image
    New producthigh confidence

    Woodford Reserve · Woodford Reserve Sweet Oak Bourbon


    Description, source & where to buy it — free after signup
  60. 64
    Bloom gut soda — product image
    New productmedium confidence

    Bloom · gut soda


    Description, source & where to buy it — free after signup
  61. 65
    Rebrandmedium confidence

    Blue Diamond · Blue Diamond almonds brand refresh


    Description, source & where to buy it — free after signup
  62. 66
    Limited editionmedium confidence

    Elijah Craig · Limited edition release


    Description, source & where to buy it — free after signup
  63. 67
    New productmedium confidence

    Girl Scouts · Newest Girl Scout Cookie


    Description, source & where to buy it — free after signup
  64. 68
    New productmedium confidence

    Good Nature Vibe · Lion’s Mane Mushroom Capsules


    Description, source & where to buy it — free after signup
  65. 69
    New flavormedium confidence

    Mission MightyMe · Nutty Puffs - new flavor (unspecified, 2 of 2)


    Description, source & where to buy it — free after signup
  66. 70
    New flavormedium confidence

    Mission MightyMe · Nutty Puffs - new flavor (unspecified, 1 of 2)


    Description, source & where to buy it — free after signup
  67. 71
    NERDS Juicy Gummy Clusters – Strawberry Punch — product image
    New flavormedium confidence

    NERDS · Juicy Gummy Clusters – Strawberry Punch


    Description, source & where to buy it — free after signup
  68. 72
    Partake Foods Partake cookies, vanilla wafers, and grahams (packaging refresh) — product image
    Rebrandmedium confidence

    Partake Foods · Partake cookies, vanilla wafers, and grahams (packaging refresh)


    Description, source & where to buy it — free after signup
  69. 73
    Sour Strips GHOST Rainbow Sour Strips Legend Pre-workout — product image
    Seasonal returnmedium confidence

    Sour Strips · GHOST Rainbow Sour Strips Legend Pre-workout


    Description, source & where to buy it — free after signup
  70. 74
    Seasonal returnmedium confidence

    Sour Strips · GHOST Rainbow Sour Strips Energy Drink


    Description, source & where to buy it — free after signup
  71. 75
    New sizemedium confidence

    The Spice House · Golden Herb Salt (Sam's Club exclusive jar)


    Description, source & where to buy it — free after signup
  72. 76
    Tropics Silo StreetFood Korean Bibimbap — product image
    New productmedium confidence

    Tropics · Silo StreetFood Korean Bibimbap


    Description, source & where to buy it — free after signup
  73. 77
    Line extensionmedium confidence

    Twang · Fiesta Lime Rimming Salt


    Description, source & where to buy it — free after signup
  74. 78
    New productmedium confidence

    Voodoo Ranger · Borderlands 4 Collaboration Pack


    Description, source & where to buy it — free after signup
  75. 79
    Rebrandmedium confidence

    Wise · Wise Snacks Chunky Salsa Medium


    Description, source & where to buy it — free after signup
  76. 80
    Rebrandmedium confidence

    Wise · Wise Snacks Chunky Salsa Mild


    Description, source & where to buy it — free after signup
  77. 81
    New productlow confidence

    Dr. Stephanie Redmond · Postpartum Colostrum


    Description, source & where to buy it — free after signup